Knowledge Co-creation Through Eye-Tracking in Tourism

dc.contributor.authorGenç, Ruhet
dc.date.accessioned2025-02-20T08:44:54Z
dc.date.available2025-02-20T08:44:54Z
dc.date.issued2020
dc.departmentTürk-Alman Üniversitesien_US
dc.description.abstractThe intention of this manuscript will be to discuss the role of eye-tracking studies in knowledge co-creation for tourism experiences. The designation of touristic information services is dependent on the feedback coming from tourists, and currently, the most objective method for deriving tourist information can be argued as eye-tracking. By comparing past literature with a critical analysis, this chapter will underline the importance of eye-tracking method as an integral part of tourism studies, on the basis of knowledge co-creation out of the experiences of tourists. The main focus of this study will be on how to analyze the phenomenon of knowledge co-creation in tourism in the face of visual stimuli around tourists in touristic destinations. In conclusion, the chapter will contribute to the literature by discussing the role of eye-tracking method in knowledge co-creation of tourists through objectively reflecting their experiences with visual stimuli around them. In doing so, knowledge co-creation studies in tourism can be carried out in a quantitatively measurable manner by adopting eye-tracking method. © 2020, Springer Nature Switzerland AG.
dc.identifier.doi10.1007/978-3-030-49709-5_5
dc.identifier.endpage68en_US
dc.identifier.issn2366-2611
dc.identifier.scopus2-s2.0-85166655318
dc.identifier.scopusqualityQ2
dc.identifier.startpage61en_US
dc.identifier.urihttps://doi.org/10.1007/978-3-030-49709-5_5
dc.identifier.urihttps://hdl.handle.net/20.500.12846/1707
dc.identifier.volumePart F1050en_US
dc.indekslendigikaynakScopus
dc.institutionauthorGenç, Ruhet
dc.language.isoen
dc.publisherSpringer Nature
dc.relation.ispartofTourism on the Verge
dc.relation.publicationcategoryKitap Bölümü - Uluslararası
dc.rightsinfo:eu-repo/semantics/closedAccess
dc.snmzKA_Scopus_20250220
dc.subjectCo-creationen_US
dc.subjectEye-trackingen_US
dc.subjectTourismen_US
dc.titleKnowledge Co-creation Through Eye-Tracking in Tourism
dc.typeBook Part

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