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Now showing items 1-6 of 6
Türkei-tourismus und krisenmanagement
(Türk-Alman Üniversitesi, 2019)
2015 yılında başlayarak Türkiye’deki uluslararası ziyaretçilerin sayısı hızla düşüş görüp, tüm Türk turizm sektörü krize sürüklenmiştir. 2016 yılında bir önceki yıl ile kıyasla yabancı turist sayısının %30 gerilediği tespit ...
Karriere und bildungsabschlüsse von vorstandsmitgliedern in deutschland und in der Türkei
(Türk-Alman Üniversitesi, 2019)
As Evans et al. proved with their national career models, every country has its own recruiting patterns for top managers which are highly influenced historically, institutionally, organisationally and culturally. Current ...
The EU and Turkey- steps towards closer relationships and eventually membership? a historical assessment of the post-1999 period
(Türk-Alman Üniversitesi, 2019)
In this study, Turkey’s relationships with the EU in the post-Helsinki era is examined in light of the past experiences of Turkey. It is intended to put a particular emphasis on historical background of the EU-Turkey ...
Ethno-marketing und die gesellschaftlichen auswirkungen
(Türk-Alman Üniversitesi, 2019)
Main topic of this study is target group marketing based on ethnic market segmentation criteria. Focus lies hereby on the target group of the so-called “German-Turks” in Germany. Ethnic-marketing describes the strategic ...
Automobilisierung in der Türkei ab dem ersten weltkrieg
(Türk-Alman Üniversitesi, 2019)
The aim of this master's thesis was to examine the intercultural aspects of Turkey's automobilization. The focus here was on two important rulers, in particular the idea and influence of the USA and Germany, including the ...
Reconstruction of the 'regional power' role during the pandemic : Turkey's COVID-19 diplomacy towards the balkans
(Taylor & Francis, 2022)
The CoViD-19 pandemic has led to a resurgence of health diplomacy in international relations. Especially the great powers and middle powers have provided different kinds of assistance to countries in need and utilized ...